What is your company’s mission?

Here’s a surprising statistic: Only 41 percent of U.S. employees say they definitely know what their company stands for — its mission, or why it’s in business, and how it’s different from competing companies.

That’s the result of a recent Gallup poll. While most business leaders can clearly describe their company or organization’s mission, most employees can’t. Another surprising fact: Only four in 10 U.S. employees strongly believe that the mission of their company makes them feel their job is important.

Why is that a problem? Research shows a clear link between how well employees understand their company’s mission and purpose and how well a company performs. According to Gallup, just a 10 percent improvement in a workforce’s connection with their company’s mission or purpose would likely result in an 8.1 percent decrease in employee turnover and a 4.4 percent increase in profitability. if your company or organization doesn’t have a formal mission, it needs one. If it has one, everyone should understand what it is and how their work ties into and is important to this purpose.

The mission of our Business Lending team is find the best solution for each and every one of our clients. We don’t try to fit our clients into pre-determined financing products. We take the time to get to know our clients and offer a custom solution for each one. When you’re running your own business and have a lot to worry about, it’s a difference you can truly appreciate.